Online Opportunities and Responsibility
By Mark Land, AAHP President As our article on online marketing techniques shows, there’s great opportunity to increase product awareness and sales. But take caution; Do not do so at the expense of lowering the reputation of your company or the homeopathic industry. There are many tempting gray areas. One not-so-gray area is labeling an…
Homeopathy Consumers Are Online. Are You?
Online Marketing Techniques for Homeopathic Manufacturers | Many of today’s consumers are looking for natural, safe, and effective drug products—and that means they’re turning to homeopathy. In fact, at our Summit event last spring, industry consulting firm The Emerson Group shared recent homeopathy sales numbers of $1.1 billion!
How to Submit Monographs to the HPUS
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State of Homeopathic Medicines at Retail
By Mark Land, AAHP President Every year or so I survey my local CVS store for the number and type of homeopathic drug products on their shelves. This year I decided to add a few Internet retailers as well for a broader look at the market. In general, homeopathic medicines are well represented at…
The Amazon Deal You Never Heard Of
By Ray Petrick, VP of Sales, Boiron USA Amazon’s accelerator program has existed for almost a year, and you’ve probably never heard of it. Amazon Accelerator gives sellers prominent placement on its website and individualized support through its vast marketing expertise. This includes social media, email marketing, and access to their Seattle team. But…
Wegmans Receives AAHP Integrative Medicine Award
FOR IMMEDIATE RELEASE Karen Shadders, Wegmans Food Markets Vice President of Health, Wellness, Home & Entertaining accepts the Integrative Medicine Award from the board members of American Association of Homeopathic Pharmacists at the group’s Summit, June 27 in Baltimore. MILWAUKIE, Ore. —The American Association of Homeopathic Pharmacists (AAHP) has awarded Wegmans Food Markets with the…
Protect Your Company
With the growing demand for homeopathic products, it is now more important than ever to be aware of the industry risks and to protect your company in an industry that has a pulse on pharmacovigilance. R-T Specialty, LLC (RT), a leading wholesale distributor of specialty insurance products and services, has a specific, exclusive program designed…
Important Meeting Announcement – We’re Going Virtual
We’re making our Semiannual Membership Meeting even easier to attend—we’re going virtual! The meeting will be held via video conference call on Wednesday, October 9 at 2pm (EDT) / 1pm (CDT) / Noon (MDT) / 11 am (PDT). The call has been planned well away from ExpoEast for those members attending that trade show. In making this change,…
Summit Photos: Experience the Excitement
The AAHP community is still abuzz from all the excitement, networking, and learning that took place at last month’s Quality and Safety Summit in Baltimore! Between the opening reception and following day of sessions, we hosted more than 100 people from five countries across the globe. With a keynote session from Francis Godwin of the…
Summit Presentations
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