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Homeopathic Shopper Panel in the Era of COVID-19

July 23 @ 2:00 pm - 3:00 pm EDT

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In order to help manufacturers and marketers adapt during the era of COVID-19, AAHP is offering a glimpse into the minds of core homeopathic shoppers—nearly in real time. During this engaging virtual event, we’ll dive into survey data (collected in early July 2020) from the natural moms who purchase our products most. Featuring panelists from these mom groups, our conversation will cover market drivers and the impact of COVID-19 on future shopping behaviors.

WHEN

Thursday, July 23
2-3 p.m. EDT | 11 a.m. - 12 p.m. PT

PRICE

Complimentary.

REGISTRATION

Registration required. Space is Limited!
Reserve your seat now.

We’ll cover:

  • How has the COVID-19 quarantine altered shopping behaviors for homeopathic medicines—and which behaviors will persist?
  • As mainstream retailers offer more homeopathic medicines, how are natural consumers shifting from natural to mainstream stores?
  • Why are consumers buying and what is the perceived value of homeopathic medicines?
  • Where are the future opportunities to sell more homeopathic medicines to more people.
  • Who should attend?

  • Marketing and sales staff and C-levels at homeopathic companies
  • Retailers interested in the shopping habits of the natural consumer
  • Moderated by:

    Meet Our Expert Panelists

    Lisa Lennon is the Social Media and Marketing Manager at Holistic Moms Network. This non-profit organization connects parents and creates supportive communities, both in person, through local chapters, and online to help parents and others to learn about holistic and green living.

    Joette Calabrese, HMC, CCH, RSHome(Na) is a well-known practicing homeopath with a large following through years of her blogs, podcast series, and weekly Facebook Live events. Visit www.PracticalHomeopathy.com.

    Dr. Lauri GrossmanDC CCH RSHom(NA) is President of the National Center for Homeopathy, the largest consumer supported homeopathic organization in the US. She has been in private practice for more than 30 years and has taught workshops for consumers around the globe as well as for physicians in several NYC-area hospitals.

     

    Andrea Fallin, EVP, Strategy at Racher Press, oversees the strategic and creative initiatives for Chain Drug Review and MMR: Mass Market Retailer, including new events, digital programs, and advertising campaigns.

    Details

    Date:
    July 23
    Time:
    2:00 pm - 3:00 pm EDT
    Event Category: